Social Media Readiness:
Technical Definition:
Websites and online tools used to publish, share information.
Websites are becoming blogs (Active - Everything is sharable)
More and more people are interested in communicating with brands.
Conversations are now bidirectional and lateral.
Social Business is built on three pillars: people, governance and technology.
Invest your effort in becoming an open Business [STOP WORRYING ABOUT THE LIKES!!]
Do your best to open your marketing, research and innovation to the World.
Statistics (Social Media Users in Lebanon):
500 to 1000 Active Bloggers.
1.2 Million facebookers.
20000 Twitterers.
7000 Linkedin profiles.
Technical Definition:
Websites and online tools used to publish, share information.
Websites are becoming blogs (Active - Everything is sharable)
More and more people are interested in communicating with brands.
Conversations are now bidirectional and lateral.
Social Business is built on three pillars: people, governance and technology.
Invest your effort in becoming an open Business [STOP WORRYING ABOUT THE LIKES!!]
Do your best to open your marketing, research and innovation to the World.
Statistics (Social Media Users in Lebanon):
500 to 1000 Active Bloggers.
1.2 Million facebookers.
20000 Twitterers.
7000 Linkedin profiles.
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