Tuesday, 4 October 2011

Myth 3: You Can't Do It All In-House - Neal Rodriguez - Forbes

Myth 3: You Can't Do It All In-House - Neal Rodriguez - Forbes
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Myth8 [BLOGGING IS A WASTE OF TIME!]: Why it's perpetuated: There is so much noise on the internet, why bother blogging? Here’s why: It gives you a voice and at least a modicum of control of your brand--especially if you really have something important to say and you say it on a consistent basis.
Action plan: Blogging is very easy. Download the Wordpress blogging platform from Wordpress.org. Install it on your server into a new directory (if you have Fantastico on your web server, it will load up like butter). Next, find some of the best questions your prospects have posed and write an article that responds to their inquiries. Add a question at the end encouraging people to post their comments. Share the content with your prospects, customers and on the social networks, and ask others in your network to share the content. Repeat.

Or Simply, go to blogger.com and sign up or use your own Google account ! :))

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